00:00:01:04 - 00:00:05:23
Unknown
Ten years ago when I joined the company, one of the main focuses was to establish BGR.

00:00:06:00 - 00:00:10:06
Unknown
Excellent as a recognizable brand in Western European markets.

00:00:10:06 - 00:00:13:01
Unknown
hello, I'm Luca signing SEO bidirectional.

00:00:13:01 - 00:00:15:16
Unknown
Even though the company was doing really well

00:00:15:16 - 00:00:18:04
Unknown
we saw huge potential in scaling up

00:00:18:04 - 00:00:24:16
Unknown
company had around 50 employees in total and was mostly focused on a region

00:00:24:16 - 00:00:26:07
Unknown
being probably a leader

00:00:26:07 - 00:00:30:02
Unknown
my impression was that it would be relatively easy task.

00:00:30:02 - 00:00:37:21
Unknown
company had to evolve constantly together with the industry itself. So from materials that are becoming more and more premium over time,

00:00:37:21 - 00:00:40:22
Unknown
the displays that are more and more interactive,

00:00:40:22 - 00:00:46:21
Unknown
today versus more signage displays that we had ten years ago in shops.

00:00:50:03 - 00:00:54:21
Unknown
For a new starting or our partnership with Philips was extremely important because it

00:00:54:21 - 00:01:00:15
Unknown
gave us, gave me, really high confidence boost that we can do it

00:01:00:15 - 00:01:07:07
Unknown
because you really big guys like Philips trust us, it means that we are doing something really well,

00:01:07:07 - 00:01:22:21
Unknown
On a personal level, one of the main projects was definitely presentation of shop and shop solution to Google in San Francisco, California, some 5 or 6 years ago, after which we ended up being, one of their main suppliers today.

00:01:22:21 - 00:01:26:21
Unknown
Being a numbers guy, it would be crazy. Not to mention projects from last year

00:01:26:21 - 00:01:33:14
Unknown
when we developed, produced and installed almost 40,000 displays, all over 8000 stores in Germany,

00:01:33:14 - 00:01:38:12
Unknown
comparison to our biggest project ten years ago of 1500 pieces.

00:01:38:12 - 00:01:51:22
Unknown
none of these projects will be possible without constant investment into technologies and capacities in production. But of course, it goes without saying that it wouldn't be possible without constant development of the BGR from steam.

00:01:55:14 - 00:02:06:19
Unknown
how I see this industry, will be evolving is definitely towards more premium materials and more interactive displays. Universe is where they are today.

00:02:06:19 - 00:02:12:01
Unknown
But the main shift will most probably come from the sustainability.

00:02:12:01 - 00:02:16:02
Unknown
consumers the demand it brands demand it

00:02:16:02 - 00:02:17:19
Unknown
community demands it.

00:02:17:19 - 00:02:21:14
Unknown
sustainability will be one of our top priorities over the next ten years.

00:02:21:14 - 00:02:40:14
Unknown
Looking ahead. pure some industry will be using more technology, including AI technologies. So we will have to adapt constantly on those challenges and requirements of the industry. And we will, because we absolutely want to continue this stable growth company had in the previous ten years.

00:02:44:12 - 00:02:51:09
Unknown
previous ten years were absolutely exciting, challenging and fun from time to time.

00:02:51:11 - 00:02:59:05
Unknown
And first of all, I would like to thank all our partners, all the suppliers. But first of all, this dedicated BGR, excellent team

00:02:59:05 - 00:03:02:21
Unknown
for trust and all the hard work in the previous ten year,

00:03:02:21 - 00:03:08:02
Unknown
And I very much look forward to many more successful years we'll have together